Recommended Social Media Dimensions for Puerto Rico: How to Get the Most Out of Your Posts
If you have a business or create content in Puerto Rico, you know how important it is that your social media posts look sharp and grab attention. But did you know that using the right sizes for each platform can make a big difference in how your posts perform and look?
Here’s a practical guide with the recommended dimensions for the most used social media formats in 2025, so your content always looks professional and optimized for your Puerto Rican audience.
Instagram is super popular in Puerto Rico, especially for brands wanting to connect visually with their audience. To make your posts look sharp and fill more space, use these sizes:
Square post: 1080 x 1080 px (1:1)
Vertical post: 1080 x 1350 px (4:5)
New taller vertical: 1080 x 1440 px (3:4) — takes up more screen and looks great.
Stories and Reels: 1080 x 1920 px (9:16) — perfect for full-screen content that grabs attention fast.
Facebook still matters for Puerto Rican businesses looking to reach more people, even if organic reach is lower. Use these sizes:
Standard image post: 1200 x 630 px
Square post: 1080 x 1080 px
Stories: 1080 x 1920 px
Page cover photo: 820 x 312 px
Twitter is more for news and quick communication, but if you use images, these sizes work best:
Image post: 1200 x 675 px
Header photo: 1500 x 500 px
Profile picture: 400 x 400 px
For professionals and businesses in Puerto Rico wanting to connect with a more corporate audience, LinkedIn is key:
Image post: 1200 x 627 px
Profile cover photo: 1584 x 396 px
Profile picture: 400 x 400 px
TikTok
TikTok keeps growing strong in Puerto Rico, and vertical videos are the main star:
Vertical videos: 1080 x 1920 px
Profile picture: 200 x 200 px
Other tips for Puerto Rico businesses
- Always upload images with good resolution (at least 1080 px wide) so they look clear on big screens.
- Keep important content inside the safe area to avoid cropping on different platforms.
- Use JPG for photos and PNG for graphics with text or logos.
- Maintain a consistent visual style so your brand is recognizable on every social network.
Conclusion
Using the right dimensions for your social media posts isn’t just about looks — it’s about professionalism and reach. In Puerto Rico, where digital competition grows every day, paying attention to these details can make the difference between your content getting noticed or ignored.
Want help optimizing your social media and getting the most out of your digital campaigns? Contact us at www.drew-co.com/contact, and let’s give your business the boost it deserves.